In a true zero-defects approach,

In a true zero-defects approach, there are no unimportant items.

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Change should be a friend.

Change should be a friend. It should happen by plan, not by accident.

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Slowness to change usually means

Slowness to change usually means fear of the new.

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Successful people breed success.

Successful people breed success.

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Eliminating what is not wanted

Eliminating what is not wanted or needed is profitable in itself.

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Quality is the result of

Quality is the result of a carefully constructed cultural environment. It has to be the fabric of the organization, not part of the fabric.

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Quality has to be caused,

Quality has to be caused, not controlled.

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Just being honest is not

Just being honest is not enough. The essential ingredient is executive integrity.

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Very few of the great

Very few of the great leaders ever get through their careers without failing, sometimes dramatically.

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We can spend our whole

We can spend our whole lives underachieving.

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